Softcover (Vintage) — Amazon
Audiobook (Tantor) — Amazon
Japan (Hayakawa) — Publisher
People’s Republic of China (China Renmin University Press) — Publisher
Taiwan (CTW Culture) — Books.com.tw | Amazon
Korea (Heureum) — Publisher

Reviews of The Pixar Touch

“Unprecedented detail about the notoriously press-shy company’s workings, a story that abounds with lessons for business people and creative artists alike.” — Wall Street Journal (full review)

“Price, the author of Love and Hate in Jamestown, a much lauded history of the Jamestown colony, successfully brings to life the band of animation enthusiasts behind Toy Story, Finding Nemo, and The Incredibles… . Full of fascinating characters, all struggling—in classic Pixar film style—to overcome seemingly impossible odds… .”— BusinessWeek 

“David A. Price, a tough, unsentimental reporter, ferrets out lots of backstage drama from fresh sources, weaving a commendably unvarnished history.” — Entertainment Weekly

“Price is a smart reporter and a solid writer… . As early as the 60s, when computers filled entire rooms and the rendering of even simple images took days, men like Catmull and Lasseter saw … something. For decades they followed promising animation research like surfers stalking tasty waves, took repeated wrong turns, risked their savings for the most abstract of dreams, stuck with it and ultimately brought us a brilliant run of animated movies… . This is an inspiring tale.” — The New York Times Book Review

“[An] excellent, readable account of Pixar’s early years.” — The Economist

“Journalist David A. Price records Pixar’s improbable fortunes with a deft touch and an eye for drama.” — The Onion (A.V. Club) 

“An absorbing chronicle that functions not only as the history of an unconventional business but also serves as witness to the dawn of a digital revolution in mass entertainment.” — Newsday 

“You don’t have to belong to the computer-animation generation to enjoy The Pixar Touch… . An entertaining look at digital derring-do.” — The Dallas Morning News

“It’s a rags-to-riches story, a classic example of the cream rising to the top. And it’s as entertaining and heartwarming as, say, a Pixar movie. It’s The Pixar Touch, and its topsy-turvy, roller-coaster plot has all the thrills of a ride at Disneyland. In this unauthorized account of Pixar, journalist David A. Price paints the most complete picture yet of the little studio that could. He talks to scores of insiders, Pixar colleagues and members of the ‘fraternity of geeks,’ true believers in the potential of the pixel to revolutionize animation. With the precision of a technical writer and the sensitivity of an artist, Price spins the story of the Pixar vision, its achievement, and its art.” — The Christian Science Monitor

“Well-crafted… . [Price tells] the Pixar story briskly and with great clarity.” — The Boston Globe

“This account of the ensuing 20 years, as Pixar evolved from a nervous-making money hole into a wealth-creating animation powerhouse, is remarkably thorough, covering corporate deals, tech developments, and script rewrites with equal care.” — San Francisco Magazine

The Pixar Touch is a little like a Pixar movie. It has a compelling mix of interrelated story arcs (technological, financial and artistic) and an impressive cast of intriguing characters.” — Richmond Times-Dispatch

“Take this informative page-turner with you on the next plane trip, and you may not care how shoddy airline service has become these days.” — Animation Magazine

“Brisk history of an entertainment juggernaut that is also the history of computer animation… . A heck of a yarn, full of vivid characters, reversals of fortune and stubborn determination.” — Kirkus Reviews (starred review)

“A most fascinating and entertaining story of how a struggling little company overcame many odds to become a major Hollywood entity.” — Library Journal

“A tale of our times, and David Price tells it with page-turning drama, total veracity, and wonderful wit.” — Mark Cotta Vaz, author, The Art of Finding Nemo and The Art of The Incredibles

Price’s book is not only a fascinating and comprehensive account of Pixar’s evolution from a technology-focused hardware company to a digital animation company, it’s one of the best business books I’ve read. Price, a true historian, uncovers an enormous amount of detail about Pixar’s history for a fascinating journey.” — Peter Sims, author, Little Bets: How Breakthrough Ideas Emerge From Small Discoveries

“I have read a lot of stories about organizations over the years, especially about the success or failure of innovative organizations, but The Pixar Touch is one of the very best.” —Robert Sutton, Professor of Management Science and Engineering, Stanford School of Engineering (full review)

“It’s quite a story, and David Price has finally got it right, it’s details and the players. This is the definitive history of Pixar.” — Alvy Ray Smith, co-founder of Pixar